Can a brand that combines a generic term with a top-level domain such as .com, .net, or .org, be registered and protected as a trademark? In a decision issued today, the U.S. Supreme Court said yes, ...

Generic terms—those words that actually name a product or service—are ineligible for trademark protection under current United States trademark law. The United States Patent and Trademark Office ...

In a world where brand identity significantly influences consumer decisions, protecting the uniqueness of one’s product or service becomes more critical than ever. At the forefront of this issue is ...

The Supreme Court ruled that some generic words paired with “.com” can become federally protected trademarks. On Tuesday, the court ruled by an 8-1 vote in favor of Booking.com, a website founded in ...

“One critical reason the Court put forward was consumers’ association of “Booking.com” with one source: Booking Holdings, Inc. Yet, under existing trademark law, no amount of consumer recognition can ...

Editor’s note: This post was originally published on March 16, 2020. U.S. Patent and Trademark Office v. Booking.com raises the question whether a business can create a registrable trademark by ...

When a complainant initiates a UDRP procedure against a domain name that contains a generic or dictionary term, it is easy to assume that the complaint was brought in bad faith. However, several UDRP ...